Everything you'd pay extra for. Included.
Dirora is the modern e-commerce platform that gives you full creative control. Build a stunning online store with our visual theme editor, powerful layout engine, and enterprise-grade infrastructure.
Reviews, loyalty, newsletters, multi-currency, customer accounts — every premium add-on competitors charge for is built into our free plan. No add-ons. No upsells. No surprises.
No credit card required. Free plan available forever.
Revenue
£12,450
Orders
284
Customers
1,892
10,000+
Stores supported
50+
Currencies
23+
Languages
99.9%
Uptime target
Everything you need to sell online
From storefront design to order fulfilment, Dirora gives you professional tools without the complexity.
Visual Theme Editor
Design your storefront with a powerful drag-and-drop editor. No coding required — full creative control at your fingertips.
Layout Engine
Build custom page layouts with a flexible section-based system. Arrange hero banners, product grids, testimonials, and more.
Product Management
Manage unlimited products with variants, categories, collections, inventory tracking, and bulk operations.
Secure Payments
Accept payments worldwide with Stripe integration. PCI-compliant checkout with fraud protection built in.
Analytics & Insights
Track revenue, orders, conversion rates, and customer behaviour. Real-time dashboards to drive data-informed decisions.
Custom Domains
Use your own domain or a free dirora.com subdomain. Automatic SSL certificates for every store.
Design without limits
Our visual theme editor puts you in the driver's seat. Drag and drop sections, customise colours and fonts, preview across devices — all without writing a single line of code.
- Drag-and-drop section reordering
- Real-time live preview
- Responsive design preview (desktop, tablet, mobile)
- Custom colour schemes and typography
- Pre-built section templates
- Undo/redo with version history
Sections
Simple, transparent pricing
Start free, upgrade as you grow. No hidden fees, no surprises.
Starter
For new shops — launch your store and start selling at no monthly cost.
- Products: Unlimited
- Staff Accounts: 1
- Storage: 2 GB
- Transaction Fee: Card processing fees (via Stripe)
Pro
For growing businesses ready to scale their online presence.
- Products: Unlimited
- Staff Accounts: 5
- Storage: Unlimited
- Transaction Fee: Card processing fees (via Stripe)
Business
For established brands that need advanced features and support.
- Products: Unlimited
- Staff Accounts: Unlimited
- Storage: Unlimited
- Transaction Fee: Card processing fees (via Stripe)
Real stores running on Dirora
Two UK businesses with very different catalogues. Both moved from Shopify, and both still sell on Etsy alongside their own store.
Handmade & personalised · UK
A family-run UK workshop making custom pet-embroidered sweatshirts, full-grain leather goods and personalised gifts. Customers upload their pet's photo and add their own engraving text right on the product page, so every order arrives with what the workshop needs to make it.
- Customer photo uploads
- Personalisation fields
- Size & colour options
Online printing · UK
An online print shop for flyers, booklets, wedding invitations, stickers and business cards. 39 products expand into more than 21,000 priced combinations of quantity, size, paper and finish, with artwork upload on every order and a built-in sticker designer.
- 21,000+ priced options
- Artwork upload
- Sticker designer
- 100+ blog articles
Built so your store stays fast
Speed, security, and uptime — handled for you, so you can focus on selling.
- Your store loads instantly, even during a launch spike
- Stays online through Black Friday without you touching anything
- Same fast experience for customers in Tokyo, London, or São Paulo
- Trusted padlock from day one — no SSL setup, no renewals
- Take card payments without a PCI compliance audit
- We catch problems before you notice them
Auto SSL
Every store, no setup
23+ Languages
Localised checkout
Multi-currency
Global by default
24/7
Always-on monitoring
Ready to build your store?
Join the merchants building on Dirora. Start with our free plan — no credit card required.
Create your free storeStay in the loop
Get the latest product updates, e-commerce tips, and exclusive early access to new features.